“Batman: The Dark Knight Returns, Part One” Moves Nearly 250,000 Total Units In Home Video Sales
According to various home media retailing outlets and independent research, the recent Batman: The Dark Knight Returns, Part One direct-to-video animated feature has moved close to 250,000 units on home video in combined DVD and Blu-ray sales in its first month of release. The latest DC Universe Animated Original Movie title moved an estimated 157,500 units in its first week – the weekend ending September 30th, 2012, with 60,500 of those sales coming from DVD and 97,000 from the Blu-ray format. During the remainder of the month, the title managed to garner nearly 100,000 additional units sold, bringing its current cumulative total to an estimated 248,500 copies of Batman: The Dark Knight Returns, Part One. Sales numbers are up to the end of October 2012. While currently unconfirmed, it is likely the title is now over 250,000 in estimated sales.
Batman: The Dark Knight Returns, Part One is expected to maintain strong sales for the remainder of the year, partly due to the upcoming marketing efforts for the home video release of the The Dark Knight Rises theatrical feature and the January 2013 home video release of the Batman: The Dark Knight Returns, Part Two animated movie. Reports cite that some retail outlets have included copies of Batman: The Dark Knight Returns, Part One alongside copies of The Dark Knight Rises in special promotional standees and displays.
Blu-ray sales have accounted for an estimated 71% of total Batman: The Dark Knight Returns, Part One home video sales since its first week, with the high-definition format easily the dominant media. Keep in mind the sales numbers above do not take into account rental numbers, OnDemand numbers, or legal download numbers.
Above is the cover art for all three separate home video releases for the direct-to-video Batman: The Dark Knight Returns, Part One animated feature. Click here to read the The World’s Finest review of the Batman: The Dark Knight Returns, Part One home video release and continue to the Batman: The Dark Knight Returns, Part One micro-site for more media and content from the animated feature. Click on the links below to discuss both the new Batman: The Dark Knight Returns, Part One animated feature and its respective DVD and Blu-ray home video releases.
–Batman: The Dark Knight Returns, Part One Feature Talkback (Spoilers)
–Batman: The Dark Knight Returns, Part One DVD/Blu-ray Talkback (Spoilers)
–Batman: The Dark Knight Returns Classic Comic Talkback (Spoilers)
A co-production of Warner Premiere, Warner Bros. Home Entertainment Group, DC Entertainment and Warner Bros. Animation, the direct-to-video Batman: The Dark Knight Returns, Part One animated feature is now available to own on Blu-ray Combo Pack and DVD, On Demand and for Download. Initial details on the home video release for Batman: The Dark Knight Returns, Part Two can be found here, reported first at The World’s Finest.
Additionally, click here to read The World’s Finest review of the The Dark Knight Rises Blu-ray home video release.
Stay tuned for further updates and much more, here soon at The World’s Finest.
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“The Dark Knight Rises” Now Available
On Blu-ray Combo-Pack, DVD, OnDemand, and Digital Download!
Click the above image to view the High-Definition Quicktime trailer!
Click here to read The World’s Finest review!