Direct-To-Video “Batman: Year One” Animated Feature Continues Strong Video Sales

Batman: Year One, the latest installment in the DC Universe Animated Original Movie home video line, has performed successfully in its first months of sales. The direct-to-video animated feature is on pace to easily move over 300,000 units on Blu-ray and DVD before the end of 2011. Warner Home Video has also provided new images from the Batman: Year One feature, which adapts the acclaimed graphic novel of the same name, as seen below.

The above images are currently exclusive to The World’s Finest.

According to various home media retailing outlets and independent research, the new Batman: Year One direct-to-video animated feature has sold an estimated 272,200 units in its first month, with 110,000 of those sales coming from DVD and 162,200 from the Blu-ray format. Blu-ray sales accounted for nearly 62% of the total Batman: Year One home video performance. The animated feature has been available at retail and online outlets for over a month, originally hitting stands in late October 2011. Keep in mind the sales numbers above do not take into account rental numbers, OnDemand numbers, or legal download numbers. Batman: Year One was available early for legal download in mid-October 2011 as part of an special promotion.

This release continues the trend of Blu-ray editions for DC Universe Animated Original Movie titles surpassing sales of the DVD counterpart. Batman: Year One was released on both Blu-ray Combo Pack and two separate DVD releases, including a two-disc Special Edition and a single-disc casual release.

Click here to read the The World’s Finest review of the Batman: Year One home video release (and included Catwoman animated short) and continue to the Batman: Year One micro-site for more media and content from the animated feature.

Click on the links below to discuss both the Batman: Year One animated feature and its respective DVD and Blu-ray home video releases, along with the included DC Showcase: Catwoman animated short.

Batman: Year One Feature Talkback (Spoilers)
Batman: Year One DVD/Blu-ray Talkback (Spoilers)
DC Showcase: Catwoman Animated Short Talkback (Spoilers)

A co-production of Warner Premiere, Warner Bros. Home Entertainment Group, DC Entertainment and Warner Bros. Animation, the direct-to-video Batman: Year One animated feature is now available to own on Blu-ray disc and DVD from Warner Home Video, as well as legal download.

Stay tuned for further updates here soon at The World’s Finest.

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