According to various home media retailing outlets and independent research, the recent Justice League: Doom direct-to-video animated feature made a splash on the home video market. The latest DC Universe Animated Original Movie title moved an estimated 265,000 units in its first week, with 103,000 of those sales coming from DVD and 162,000 from the Blu-ray format. Blu-ray sales accounted for nearly 62% of total Justice League: Doom home video sales in its first week, with the high-definition format easily the dominant media. These sales numbers are for the week ending March 5th, 2012, the first week of the availability for the animated title. Since its first week of sales, the title has moved an additional 125,000 copies combined in both the standard definition DVD and high-definition Blu-ray format. Keep in mind the sales numbers above do not take into account rental numbers, OnDemand numbers, or legal download numbers. Additionally, please note that the Justice League: Doom Two-Disc Special Edition release is currently exclusive to all Wal-Mart chains, though will go retail wide come April 10th, 2012.
To compare, the previous DC Universe Animated Original Movie title Batman: Year One debuted with an estimated 167,000 copies sold on DVD and Blu-ray editions sold during its debut week in October 2011. Batman: Year One was also released on with promotional tie-ins to the acclaimed Batman: Arkham City video game.
Above is the cover art for all three separate home video releases for the direct-to-video Justice League: Doom animated feature. Click here to read the The World’s Finest review of the Justice League: Doom home video release and continue to the Justice League: Doom micro-site for more media and content from the animated feature.
Click on the links below to discuss both the new Justice League: Doom animated feature and its respective DVD and Blu-ray home video releases.
A co-production of Warner Premiere, Warner Bros. Home Entertainment Group, DC Entertainment and Warner Bros. Animation, the direct-to-video Justice League: Doom animated feature is now available to own on Blu-ray disc and DVD from Warner Home Video, as well as legal download.
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